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AEW Gets Sponsorship from MAJOR Gaming Company

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All Elite Wrestling (AEW) has recently announced a significant partnership with SEGA, a leading name in the gaming industry. This collaboration marks a strategic move for AEW as it continues to expand its reach and engage with its substantial gamer fan base.

AEW has always had a close relationship with the gaming community. The wrestling promotion’s roster boasts numerous gaming enthusiasts, including Kenny Omega, who is not only a top wrestler but also an avid gamer.

Omega’s passion for gaming has been instrumental in the development of AEW’s video game, AEW Fight Forever, which has garnered attention from the wrestling and gaming communities alike.

The partnership with SEGA is set to bring a new level of excitement to AEW’s programming. The deal will involve significant sponsorship for a high-profile tag team match featuring Chris Jericho, Kenny Omega, Paul Wight, and Kota Ibushi, according to a new report from Fightful Select. SEGA’s involvement is expected to include exclusive content to promote this match, showcasing the synergy between AEW’s wrestling content and SEGA’s gaming prowess.

The Business Side: Expanding Revenue Streams

AEW’s collaboration with SEGA is more than just a cultural fit; it represents a savvy business decision. By aligning with a major player in the gaming industry, AEW is tapping into new revenue streams and marketing opportunities.

This partnership is a testament to AEW’s commitment to innovation and its ability to attract leading brands for mutually beneficial relationships.

The wrestling promotion’s demographic, which heavily includes video game fans, stands to benefit from this partnership.

It’s a strategic move that could enhance AEW’s market position and provide SEGA with a unique platform to engage with a passionate audience.

What This Means for Fans

For fans of AEW and gaming, this partnership is an exciting development. It promises to bring together the best of both worlds, offering unique content and experiences that leverage the strengths of both AEW and SEGA.

As the details of the sponsorship unfold, fans can expect innovative integrations that will enhance their viewing and gaming experiences.


  • What is AEW?
    • All Elite Wrestling (AEW) is a professional wrestling promotion based in the United States.
  • Who is SEGA?
    • SEGA is a Japanese multinational video game developer and publisher known for iconic games and consoles.
  • What does the AEW and SEGA partnership involve?
    • The partnership involves SEGA sponsoring a high-profile AEW tag team match and creating exclusive content to promote it.
  • Why is this partnership significant for AEW?
    • It represents a strategic move to engage with the gaming community and open up new revenue streams.
  • Will there be exclusive AEW and SEGA content for fans?
    • Yes, the partnership will include exclusive content to promote the sponsored match.
  • How does this partnership benefit SEGA?
    • It provides SEGA with a unique platform to reach and engage with a dedicated wrestling and gaming audience.
Jake Skudder
Written by
Jake Skudder
Jake is an SEO-minded Combat Sports, Gaming and Pro Wrestling writer and successful Editor in Chief. He has more than ten years of experience covering mixed martial arts, pro wrestling and gaming across a number of publications, starting at SEScoops in 2012 under the name Jake Jeremy.