Former WCW President and WWE Executive Director of SmackDown Eric Bischoff recently discussed why WWE is “suffering” from its own success.
Speaking on his Strictly Business podcast, Easy E revealed what he sees that WWE is struggling with in terms of creative.
‘In WWE’s case, I think they’re suffering from self-inflicted success” Bischoff would begin on his podcast directing the business of the business.
Eric Bischoff on WWE
“I think the sheer volume of content that they’re creating has de-emphasized quality storytelling. There’s still story, it’s just not compelling.
“It’s not growing the audience, it’s not creating that high level of interest in the product that there was previously” Eric concluded.
It’s a fair assessment from the former head of creative for World Championship Wrestling; as he himself would understand the difficulty of juggling a big roster across 5+ hours of weekly content.
Bischoff would also make an assessment on All Elite Wrestling, saying: “I think with AEW, they only do four pay-per-views a year, they’re not doing one every 45 minutes like WWE. They’ve got more time and if they would choose to really focus on the plot, structure that plot so that it times out in a very specific way as we’re building towards those pay-per-views, that fantastic athletic exhibition that we see combined with more emphasis on plot and story would take them where they really want to be.
“But I think the emphasis for AEW, for whatever reason, right now is just more on the physical exhibition and story, while yes technically it exists, I think it’s very undisciplined, very unstructured and it’s clearly not growing the audience. Just like WWE’s isn’t by the way, I’m not criticizing one over the other, neither one of them are doing a good job of growing their audience. That’s my point.’
